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Sponsor the 13th Annual Coquina Jam!

We're ramping up for our 13th Annual Jetty Coquina Jam and sponsorship is now open!  This marks the 10th year that we are partnering with David's Dream & Believe Cancer Foundation to raise funds for female Cancer.  All profits go directly back into our community and last year we raised a whopping $88,000!  We're gunning for $100K this year, so please check out the opportunities below.  Your ability to share in our marketing of this event while contributing to those in need is a win-win on all fronts.  We appreciate the widespread support and can't wait to see you on... Read More...

We're moving...but not just yet!

We're stoked to officially announce that we are moving our Flagship Store to 176 E. Bay Avenue in Manahawkin, NJ!  We're currently renovating the building and can't wait to invite you to the grand opening.  In the meantime, swing by our current location this weekend as we'll have our full Spring/Summer line out as well as great deals on prior seasons.  Enjoy your weekend! Follow us on social for sneak peaks at the new store! Read More...

Arctic Outreach goes virtual for $13K+!

This year was still about fundraising for our Arctic Outreach event, we just couldn't get together in 30-degree weather to toast!  We're stoked on the support from our sponsors as well as YOU, who together texted in donations in excess of $13,500!  We're really looking forward to throwing great parties again, but we'll pivot as necessary until that is possible.  Thank you for helping us embrace the past five years of this event by supporting it virtually during February '21.  The Jetty Rock Foundation will be sending out donations to Piper & Cedar (in loving memory of Mallory McBrien) as... Read More...

Arctic Outreach Virtual Fundraiser '21

We're incredibly bummed that we cannot run our 6th Annual Arctic Outreach event, but let's join together in virtually fundraising for those in need!  Arctic Outreach is traditionally held in February with the idea that we can brave an outdoor event to raise funds for our Jetty Rock Foundation's Community & Education sector.  The event, held In Loving Memory of Mallory McBrien, has raised $232,179.60 over the past (5) years!  To keep the spirit of this great gathering alive, we're going virtual! Text-to-Donate - Text Arctic to 41444 (case sensitive) Check donations can be mailed to: Jetty Rock Foundation 509... Read More...

2020 Holiday Event

As 2020 (thankfully) winds down, we're excited to offer some of our best deals of the year!  Our in-store event is this Saturday, December 12th and will feature 30-50% off of all stock*.  We're cleaning house not only for our Spring/Summer '21 line, but also for another special reason...details to follow!  If you cannot visit our Flagship Store, then all of the same deals are also available online!  Last, but not least, we have a great gift card promotion going on through 12/24 too... Spend... $125...get a $20 gift card $250...get a $40 gift card $375...get a $60 gift card *Sale excludes... Read More...

Black Friday Event

Our annual Black Friday in-store event is on for November 27th!  If you cannot make it to our Flagship Store, then be sure to jump around our website for all of the latest and greatest Fall/Winter '20 gear, new accessories and plenty of slashed prices on seasoned items.  Here are a few things to note about our Holiday events and deals... Black Friday in-store event is 11/27 from 9am-6pm  Expanded shopping sections will remain up through Christmas (while supplies last; during normal Flagship Store hours) Keep eyes on our social accounts for additional Mobile Store pop-up dates/locations Read More...

Virtual Chowda

Traditionally, the Chowderfest put on by the Southern Ocean County Chamber of Commerce is far and away the LBI Region's largest event.  They are keeping it virtual this year, but you can still vote for the best chowder and pre-order Official Chowderfest Gear.  On Saturday, we'll be posting up at Kubel's Too with our Mobile Store ~ Live music (12-8pm), chowder and plenty of gear for the Fall!  *Chowderfest gear is only available to pre-order via the link below Official Chowderfest Gear printed by our Jetty Ink division ~ Pre-order here! Read More...

3rd Annual Shellabration Canceled

The 3rd Annual Oyster Shellabration which was scheduled for Saturday, October 10, 2020 is canceled.  This fundraising event to support the Oyster Recycling Program is a joint initiative between Long Beach Township, Jetty, the Jetty Rock Foundation, Stockton Marine Science and Parson's Mariculture.  The event is planned to continue in October 2021. Visit FollowTheShell.com for more details about the program and how you can contribute to keeping our waterways clean.   Read More...

Back to School + CJ Team Selections

There's no argument that going back to school this year is extremely different!  However, we know that you still want to look good whether you're in a classroom or you're learning virtually.  Our Back-to-School sale will be this Thursday at Jetty HQ from 4-9pm.  We'll also be selecting the random Clam Jam teams now that registration has been closed with (96) surfers anxious to see who they will be paired with.  Join us for this indoor/outdoor event, spruce up your wardrobe and watch the bracket get filled...! Read More...

White Whale Event @ Farias Surf & Sport

We have a good supply of unique Men's & Women's samples which have never been available to the public.  On August 5th we'll be opening up the vault at Farias Surf & Sport from 4 to 8pm.  Don't let that rare, one-of-a-kind Jetty piece get away!  Come check out our new Box Truck Mobile Store and be sure to bring a mask or neck gaiter (to be restocked soon)! Read More...

Gaiter Guards!

We are now restocked with (6) brand new Neck Gaiters!  We're looking forward to a safe 12th Annual Jetty Coquina Jam this Sunday where beachgoers will be required to wear a face covering while entering/exiting 68th Street as well as any time they are within the vendor corral.  Last time we stocked gaiters they were gone within a few days so be sure to pick a few up!   Read More...

#FeedYourAdventure

For the month of July, all Online and Flagship Store orders will include a free Clif Bar!  We've partnered with the like-minded Clif to #FeedYourAdventure and contribute toward a healthier and more sustainable world.  Coquina Jam participants will receive a Limited Edition Lakey Peterson wrapped bar in their swag bag as well! Read More...

July 4th Courtyard Co-op

We're partnering with one of our faves for a Courtyard Co-op on July 4th!  Come out and find the perfect canvas for your home with featured photography from Ann Coen, Ryan Johnson and Chris Pfeil.  We'll be posted up with our brand new mobile store which we are really excited about!  Jetty gear, beers and good vibes from 9am to 3pm on Independence Day! Read More...

COVID Creative Corner: Rustic Drift

Joel & Megan Dramis have long been contributors to the LBI Region community!  Joel carved both our Coquina & Clam Jam trophies, and the couple are heavily involved in the planning and execution of our Arctic Outreach event.  Our friends make beautiful furniture and can beautify any event setting.  Please keep them in mind as we begin to gather once again! Website - Instagram - Facebook  Rustic Drift 2018 from Tony Coon Films on Vimeo.   Read More...

Online Sales for the JRF!

Above: Our 1st HopSauce Festival in 2014 We're sending 10% of profits from online sales this week to our Jetty Rock Foundation!  We had to cancel HopSauce Festival which always kicks off our fundraising efforts for the Summer season, so we're hoping that you can help us replace those funds by simply purchasing some new gear!  Saturday, May 30th would have been an epic day in Beach Haven (NJ), but we do not want to lose sight of what it means for our nonprofit initiatives.  HopSauce has helped to fund technology for LBI schools, our Oyster Recycling Program and the... Read More...

HopSauce 2020 Cancelled

One of our most anticipated events of 2020, HopSauce Festival, has unfortunately been cancelled.  Refunds for those who pre-purchased tickets will begin processing immediately, and we'll look forward to the 7th Annual blowing up properly on Saturday, June 5, 2021!  Please check out our Press Release and know that we tried very hard to run what is one of our and your favorite events ~ we'll surely be popping up plenty of other (and new) Jetty events once we are allowed to safely gather (and party) again! Read More...

The Second Wag

We're dog lovers at Jetty, and on any given day you can find a bunch of our furry friends running around at our headquarters!  It was an easy decision to bring back our Paws for a Cause event.  A successful inaugural event last year produced nearly enough funds to help unite Lily with her service dog, Fred.  This year we will finish up that process and continue to raise funds for similar causes.  You can sign up to walk or run here, with or without your dogs.  Below you can find additional Sponsorship information.  We're looking forward to our 2nd Annual Paws for a... Read More...

5th Annual Arctic Outreach this Saturday!

We're so excited to grow our Arctic Outreach event - the 5th Annual is this Saturday!  The family-friendly community event has produced donations in excess of $168,000.  These donations are pertinent to the mission of our Jetty Rock Foundation - to protect our oceans and waterways, and support those who build their lives around them.  The latter part is what this event is all about, and in loving memory of Mallory McBrien.  We will brave the cold this weekend and raise funds for those in need on the strength of our amazing community - please join us! Thank you to... Read More...

'20 HopSauce Tickets On Sale!

We've been well into the planning of our 7th Annual HopSauce Festival!  Tickets are now on sale and we're running a special deal - simply add 4+ Beer Tasting tickets to your cart and automatically receive $10 off per ticket!  This exceptional deal will only last until February 15, 2020.  Stay tuned for Sponsorship opportunities as well as exciting announcements about this year's event!   Read More...

5th Annual Arctic Outreach

The 5th Annual Arctic Outreach is our first fundraising event of 2020!  It's lined up for Saturday, February 29th at Mud City Crab House in Manahawkin, NJ - please save the date!  This family friendly event includes food, beer, wine, hot cocoa, multiple bands and a huge auction...and it's all outside!  Our premise for holding an outdoor event, in February in the Northeast, is to brave the cold so that we can raise money for our Jetty Rock Foundation.   The mission of the Jetty Rock Foundation is to protect our oceans and waterways, and support those who build their lives around... Read More...