On the 50th anniversary of Earth Day, has it ever been more evident that we hold the keys to better our environment? We have always been an eco-conscious brand, but in full transparency, what we were working on before COVID-19 was a plan which called for more sustainability. Thankfully, we have a decent head start with sound practices in our own production facility at Jetty Ink, attention to detail along the rest of our supply chain and a growing Oyster Recycling Program. We're proud of what we accomplish day in and day out, but we know that we can always strive to do better. This year we will introduce Oystex, our proprietary fabric that removes (2) items from the waste stream: plastic and used oyster shells. Do your part, not only today, but every day!
We are the coastal brand with a conscience!