Jr. Mates Reef Project

We are stoked to support a new project in our coastal waters, the BHCFA Jr. Mates Reef Project.  It turns out that a couple of artificial reefs in Southern Jersey haven't been shown any love since 2005.  With some young anglers leading the charge, this initiative aims to enhance the structures giving fish better shelter and feeding opportunities.  The Sea Shell Striped Bass Derby running this weekend will be donating to this cause and we've pledged $5,000 via our Jetty Rock Foundation! Read More...

Holiday Scales

Above: Jetty Ambassador Dave Werner  The story has always revolved around the water and the feeling that they got gliding over it, diving through it, and pulling fish from it.  Three wise men once etched that on the back of a (Jetty Session) beer can and it remains true today just as much as it did 15 years ago.  Check out a few recent photos of our Ambassadors and extended fam pursuing their passions with the rod & reel! Jetty Ambassador Capt. Brian Williams (Saltwater Sportsman) Tom Hughes & Paul Solon pulling Redfish on fly rods   Read More...

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