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COVID Creative Corner: Ann Coen

Every week we are focusing on which groups we can help and how to effectively do so.  The Rising Tides Initiative has helped our retailers and the Raised Glasses Initiative has propped up LBI-based bars.  Let's not forget about the creatives who we work with to make the magic happen!  Our first spotlight shines on Ann Coen Photography, part of the Jetty fam from day one and having accomplished countless photo shoots for us!  Ann is also the former President of our Jetty Rock Foundation and has contributed so much toward our fundraising events.  With weddings backed up and her... Read More...

RTI: Our Response to COVID-19

Our Rising Tides Initiative took some quick planning, and thanks to you we have sustained a great wave of support for our retailers!  We're trying to save our own business through this pandemic, but what is Jetty without the surf and outdoor shops that are literally the foundation of our brand?!  Check out this video that we made to explain our efforts ~ it's been a wild time behind-the-scenes at Jetty and we truly appreciate your patronage! Read More...

Rising Tides Initiative - Pt. 2

We have been a part of the surf & outdoor community for 18 years, and as individuals we have loved the water for our entire lives.  Each of us grew up around retail shops that supplied the tools and equipment to connect us to our passions: surfing, hiking, fishing, boating, etc.  Jetty has built rock solid relationships with brick-and-mortar retailers that both sides rely on. In this time of crisis with curfews, shut-downs, and economic uncertainty, we are stepping up to help our dealers and retail partners weather the storm. 1. Purchase a Rising Tides merch item and 100% of profits will... Read More...

SR Scholarship Night!

A few nights before our 5th Annual Hop Sauce Festival, we had to switch gears and present $5,000 in scholarships at Southern Regional High School!  We were a part of what is simply an awesome night and the numbers are staggering: $611,000+ in the form of 1,015 scholarships distributed to 300+ seniors!  Our awards are born of two Jetty Rock Foundation initiatives: The Future Leaders program and the Bridge Walk.  We're stoked to continue growing our impact on the youth, not only in our immediate community, but throughout the entire community of those who are passionate about philanthropy, business and... Read More...

A New Oyster Teaser

We've been working hard behind the scenes to move toward the Spring/Summer release of The Oyster Farmers!  This legacy film is the product of a new Jetty Rock Foundation initiative to raise awareness of our forgotten oyster culture.  Working with Oak Leaf Media and the baymen (and women) who procure our beloved bivalves, we aim to show the massive role that oysters play in our local, regional, and universal environment and economy. Check out how you can support our film "The Oyster Farmers" Teaser from Oak Leaf on Vimeo.   Read More...
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