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Lily's Service Dog

It started with us making a few accessories for our favorite, furry little friends, then it evolved into a new event...Paws for a Cause!  We're now two weeks away from this new 5K and 1 mile fun run/walk, and we've found the perfect little girl to donate a service dog to!  You can read more about Lily below, and we're excited to support another community member who designs their life around the water.  The sponsorship window is now closed, but you can still sign up or text to donate (text pawsforacause to 41444)! Read More...

Paws for a Cause

We're stoked to announce a new event that we are running on April 27th, Paws for a Cause!  Join us and Live with Purpose (a partnering nonprofit) for a legit 5K with an additional doggie twist.  Since we've introduced our dog product capsule, and used it as an example to educate our Future Leaders in Southern Regional's Entrepreneurship elective class, we thought it would be great to create a fundraiser with a targeted cause.  That cause is to find a family in our region in need of a service dog!  Paw Your Own Line with us on April 27th and check... Read More...

Paw Your Own Line!

We finally executed some rad dog accessories so our furry friends can Paw their Own Line!  We are using this limited edition line as the basis for our Future Leaders Entrepreneurship program (one of our Jetty Rock Foundation initiatives) so students have assisted in all aspects ranging from design to marketing to sales.  We'll continue to work with the students regarding printed dog accessories, inventory, direct sales and a Spring charitable event!  In the meantime, these goods are perfect stocking stuffers for dog-lovers ~ grab some while supplies last...and thanks to our dog model Miss Bindi Roo!      ... Read More...